感悟销售政策真谛 2.50 稳定版

对于销售到不大宗商品交易商家的绝大否少数高速花费品(FMCG)公司而话，运维标准的公司普通置发行及市场二大机构。市场机构负责消费者揣摩、商品惆分、媒体广告、催消活动，就是“怎么样勾引花费人前面往勿大宗商品交易点购置产品”，也就是所说的“拖方式营销”；发行机构则负责商品从公司仓库至不大宗商品交易终端节点的货物流通及资金流，就是确保资本的实时返茏，闹取商品第一阔的终端遮掩和最好的沉竖展现。一切发行方针应围绕发行部门的使命——最好资本返茏速率与最好终端掩盖二大目标设置。


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